Breaking it down for you
|from Steidl, makers of the new "Paper Passion" perfume|
Missing that distinctive smell of a book while flicking through virtual pages on your snazzy new e-reader? Apply some Paper Passion perfume to your wrists! (or maybe the air around you, instead) No, I'm not joking. What fun ideas people have! I am always pleasantly surprised with what other people come up with: the simpler, the better. This product, packaged in a hollowed-out book, even has it's own ISBN number.
|from Steidl, "Paper Passion" perfume|
And then, also featured in this article: the sound of typewriter keys while you type on your laptop. Of course, there would be an app for that, wouldn't there? You can call it nostalgia, if you must. But I think that there's just something to be said for the full sensory experience that these smells and sounds are a part of, that we just don't feel quite whole without all of these seemingly trivial details. Maybe we have technological advances to thank for helping bring these things to our notice, helping us to identify specifically all the reasons why we love the old ways of doing things.
As a writer, I find this all falls into the essential requirement of storytelling: show, don't tell. It's not a matter of finding the most efficient means to an end. There are five senses that need feeding; and when they are, that is when we are fully engaged in the experience. Which certainly is the point.